Thursday, October 3, 2019
American Constitution and Freedom of Speech
American Constitution and Freedom of Speech THESIS: Throughout the years, the legislatures assurance of the right to speak freely has been giving Americans voices and the privilege to be heard without dread of discipline, be that as it may, the right to speak freely simply like anything can be mishandled and used to damage individuals, not simply in federalism but rather through common freedoms and social equality too. I. Introduction The First Amendments of the U.S. Constitution awards us the privilege to free discourse and expresses that Congress should make no law abridging the freedom of speech, or of the press. The aim behind the Constitution was to permit people the privilege to completely communicate without laws ruining them; the Framers of the Constitution made laws that have progressed since 1797. The right to speak freely has favored this country that awards us a voice to vote on laws affected by the American government. II. Main Point 1: Identify implications for federalism related to the topic 1. One positive effect of federalism on free discourse is that the Constitutions assurance of the right to speak freely applies similarly to laws received by the federal, state, and local governments. In treating every division in an unexpected way, Justice Harlan contended that state speech limitations be given more breathing space than federal ones. 2. One negative impact of federalism on free speech is that we cannot always trust the government when it comes to dealing with our individual rights. Those in charge will often take advantage, often putting that federal laws above the local and state laws in the hopes that federals will long outlive the state and local laws. 3. One scholarly source that supports the topic sentence: In an article written by Adam Winkler about a study that was done, the study finds that speech-restrictive laws adopted by the federal government are far more likely to be upheld than similar laws adopted by state and local governments. Courts applying strict scrutiny in free speech cases upheld federal speech laws in 56% of cases, state speech laws in 24% of cases, and local speech laws in a remarkably low 3% of cases. III. Main Point 2: Identify implications for civil rights to the related topic 1. One positive impact on the civil rights that was brought about by free speech was the civil rights movement of the 20th century which started in 1954 and carried on well into 1968. This was could be considered a social movement as well since it not only created new civil rights laws but also equality laws. 2. One negative impact of civil rights movement brought about the rise of hate groups that were determined to stop those in the black community who now had found a platform to voice all the injustices that were placed on them by those in power, the whites. 3. One scholarly source that supports the topic sentence: The Ku Klux Klan (KKK) is the most prominent hate-based organization in American history. Founded in the aftermath of the Civil War as a whimsical social club, the Klan quickly transformed into a terrorist organization aimed at subjugating newly freed blacks and driving out moderate whites that attempted to improve the plight of Freedmen in the Reconstruction South. (Freyer Levitt, 2011) IV. Main Point 3: Identify implications for civil liberties related to free speech One positive impact on the civil liberties associated with free speech is that it brought about the Amendments which gave us the right to free speech, to vote, to marry whomever we chose, and unreasonable searches of your home and the right to a speedy trial to name a few One negative impact on the civil liberties associated with free is the fact that speech isnt really free. Many were arrested for simply speaking about things such as the war or abortion. One scholarly source that supports this topic sentence: In this Article, Professor Curtis explores the First Amendments guarantee of free speech and the contention that other constitutional values must supersede this guarantee during a time of war (Curtis, 1998) V. Conclusion Our Constitutional rights are essential to everyone. The battles Americans underwent from the framers coming together and writing the Constitution, permitting individuals to have a voice as long as no harm was done, to the Civil rights movement where the black community fought for equality, not only for themselves but also for other minorities all while dealing with white hate groups and to the 20th century where in the after the aftermath of the 9/11 terrorist acts, the Patriot Act was signed into law by then President George Bush. This act violated both the First and Fourth Amendments. Free speech and free from seizures and unwarranted searches. An individuals free speech must not be infringed upon to satisfy anothers curiosity because it is unconstitutional. References Adam Winkler, Free Speech Federalism, 108 Mich. L. Rev. 153 (2009). Available at:à http://repository.law.umich.edu/mlr/vol108/iss2/1 Fryer R, Levitt S. Hatred and Profits: Under the Hood of the Ku Klux Klan. Quarterly Journal ofà Economics. 2012;127 (4) :1883-1925. Michael Kent Curtis, Lincoln, Vallandingham, and Anti-War Speech in the Civil War. Retrieved from scholarship.law.wm.edu/cgi/viewcontent.cgi?article=1428context=wmborj
Wednesday, October 2, 2019
Tender Reports in Construction
Tender Reports in Construction Tender report is an analysis or evaluation report that was prepared by a quantity surveyor about the tenders which submitted by the tenderers. This report was prepared to give suggestions to the public sector client, i.e. the government or the private sector employer about the best contractor for the project through evaluating the submitted tender documents in various aspects and to establish a price for the ensuing contract. After taking the recommendations from tender report and advice from the consultants into consideration, the client or employer will select his or her preferable choice of contractor. The throughout process and results of the tender evaluation are keep confidential. Upon the submission of tenders from the tenderers, a Tender Board or a Tender Assessment Panel will be formed. Tender Board or Tender Assessment Panel is a group of independent officers which included the quantity surveyor, to carry out a tender receipt process for competitive tenders, revise and confirm best and final offers. The tender board meets on a set date at a specified time to open and process tender documents submitted which they then forwarded to acquisition teams for commercial, technical and financial evaluation. The Tender Board will ensure that tenders are opened and processed in an open and transparent way. In addition, the tenders will be evaluated and recommendations will be made to the the client and the Tender Board. The approval and acceptance of a tender is made within the validity period of tender, which is normally 60 days as set in the tender document. To avoid the extension of one tender, tender should be evaluated and recommendation made within 30days from the date set in the handing over of tender. In case tender has to be extended due to unavoidable circumstances, agreement from the recommended tendering party should be obtained at least two weeks before the expiry of validity date. Generally, the tender evaluation process can be divided into two stages, i.e. preliminary stage evaluation and final stage evaluation. The preliminary stage of tender evaluation or also known as Preliminary Analysis, comprises of analysis on completeness of tender, analysis on compulsory documents and analysis on minimum capital required for the project, whereas the final stage of tender evaluation comprises of analyses on technical and financial capabilities of the tenderers. Besides that, arithmetical check will also be carried out on the tenders along the tender evaluation process. Before the tenders to be taken into consideration, the precondition of tender evaluation is the tender must be submitted before the tender closing date and time set out in the Letter of Invitation to Tender, i.e. usually before 12.00pm noon of the tender closing date. If the tender was submitted later than that, it is fall under the category of late tender. Late tender will not be accepted or of submitted, not opened for further consideration due to reasons of fairness and accountability. This is normally applied to public sector projects where the standards pertaining to transparency and accountability are especially high. However, the decision whether to open and consider such a tender is purely at the discretion of Tender Board and the private sector employer. Furthermore, tender amended by the tenderer on his or her own initiative whether in writing or other forms, without consent from the project client or employer will also be rejected for consideration. After that, the Quantity Surveyor will conduct the preliminary or first stage of tender evaluation process, i.e. Preliminary Analysis. It is an assessment system based on a few precondition set to determine whether the tenderers are qualified to be considered for the next stage evaluation. Purposes of this assessment system are to ensure that the tenderers to be considered are reasonable in term of tender price, complete of required documents and have sufficient capital to commence works. Firstly, the Quantity Surveyor will analyse the tenders whether the tenderers have offered the reasonable tender price. For government projects, if the number of tenderers is less than 10 persons, the department estimate or consultants estimate will be used for the comparison of tender prices. Usually, a variation price of 15% of department estimate or consultants estimate for tender prices offered by tenderers is assumed reasonable. If the number of tenderers is 10 persons or more than that, the Public Works Department will adopt the cut-off method to shortlist the tenderers for further evaluation. A cut-off price is established as the minimum tender price which is assumed feasible and reasonable to be accepted in accordance to market price through a statistical method. This is to avoid project implementation failure due to the contractors inability to undertake or complete the works caused by awarding contract to a tenderers with too low or unrealistic tender price. Therefore, usua lly only tenderers with tender price above or equal to the cut-off price will be considered and evaluated. In addition, completion period proposed must not exceed the range of estimated completion period. Then, the Quantity Surveyor will check the aspect of Completeness of Offer or Tender submitted by the tenderers. Some elements of Completeness of Tender which taken into consideration are the Form of Tender must be signed, the signature must be the authorized person, tender price must be stated in the Form of Tender, registration with Contractor Services Center (PKK) or Construction Industry Development Board(CIDB) must be valid and have stated the proposed completion period. Only tenders that complete and free from any deficiency or mistakes which may affect the current contract practices in legal aspects, are qualified to be considered. Tenderers which failed to do so, their tenders will be mentioned as INCOMPLETE to the client and stated the reasons. The following process is to check the aspect of Sufficiency of Compulsory Documents. All tenderers are obliged to submit all compulsory documents needed which stated in the Instructions to Tenderers for the tender evaluation purpose. The compulsory documents are the company auditors report, bank accounts monthly statement, banks report on company financial status and report on current project by resident architect or resident engineer or project manager. These documents are needed to prove whether the tenderers have sufficient financial capability, i.e. possess minimum sufficient capital to start the works. Without submitted the compulsory documents, especially for company financial documents, tender evaluation cannot be carried out and that tender is not qualify to be considered and can be rejected. Besides, an analysis on minimum capital required for the project will be conducted. The analysis will be done on the companys current assets, current liability, bank account statement, fixed deposit, bonds, credit facilities from bankers or suppliers, overdraft and bank loan. Hence, the company financial documents submitted by the tenderers will form a basis or proof for this evaluation aspect. For government projects, the minimum capital analysis is made through calculation of 3% of the Builder Works value based on department estimate. Along the tender evaluation process, the Quantity Surveyor will carry out the arithmetical checks on the tender documents. It comprises of correcting arithmetical errors in extensions, casting, etc and isolating palpable errors on pricing, but the tender amount remains unaltered. This measure is to correct mistakes for the purpose of future variation. A detailed examination of Bills of Quantities including comparison of prices will also be carried out on all tenders submitted. If the tenderers have fulfilled all the requirements in the preliminary stages evaluation, then the tenderers are considered or qualified for the final stages evaluation. The final stages evaluation is carried out based on a marking or scoring system which the marking are made objectively and quantitatively for each criterion assessed. Firstly, it will analyse the tenderers first aspect of technical capability, i.e. experience. Assessment is made based on the total value of same and similar nature of tendered works completed in the past five years. This is to get know that whether the tenderer is capable or have similar nature of works experiences for the tendered project. Next, it will analyse the tenderers second aspect of technical capability, i.e. financial. It is based on the total annum value of project predicted to be provided from the tenderers various sources of finance. It is important to prove that the tenderer has the financial capability to execute the project. Marks are given according to their financial capability. After this, it followed by the third aspect of tenderers technical capability assessment, i.e. the technical workers and possession of basic plant and machinery. Assessment is made based on their technical workers, such as architects, engineers, quantity surveyors, technician, and polytechnic and technical works assistants. The tenderers need to submit the KWSP statement and photocopies of Certificates of Workers Qualification to prove that they have qualified and enough number of technical workers to execute the tendered works. The lists of plant and machinery with supporting documents are also required to submit for the evaluation. Lastly, it will analyse the tenderers current works performance. This analysis is aimed to ensure that the tenderers do not have projek sakit, i.e. projects lagged behind 30% or more from the schedule of works or works programme. In addition, it is important to ensure that the tenderers do not have problems of employments determination by other client or employers. After the both preliminary and final stages of tender evaluation have completed, the results, justification, recommendation, and tenderers necessary detail information and facts will arrange and compiled together in a systematically way to form a tender report and submit to the client or employer. In conclusion, tender report is produced to assist the client or employer in decision making process in order to select most suitable and capable contractor to complete the project within specified time and quality.
Children Transition In Life Children And Young People Essay
Children Transition In Life Children And Young People Essay Bereavement This can be a very traumatic time for a child or young person, bereavement can affect concentration, memory and learning. New sibling A challenging transition for young children, it may affect the childs behavior as they may act out, wanting to gain attention. Parental Separation This can affect children and young people in many different ways and must be dealt with in accordingly in a sensitive manner. Moving Home Moving house can be a big upheaval, it can affect the child or young person because they are being taken out of their safe and familiar environment. Illness or Injury Whether it be the child/young person directly affected or a family member, either way the child may need help dealing with the change of circumstances. Divorce This is a difficult period for a child or young person, they may be affected in many different ways and must have endless emotional support. Taken into the care system This can be a difficult transition where the school and social services must work together to make the process run as smoothly as possible for a young child. Abuse Neglect Abuse and neglect can affect all areas of development. Children and young people are affected by abuse in different ways, outcomes of abuse vary. Moving countries Moving countries can have a negative affect upon children and young people, socially, academically and emotionally. These types of transitions are generally unplanned, or occur with little or no warning and in turn can be damaging if not responded and dealt with in the correct way. These unplanned transitions will also however affect children and young people in different ways. Some children and young people may also experience transitions such as: The introduction of Step Siblings Changing schools Change of carer Pet dying Parental change of partner It is a known fact that all children and young people are faced with transitions, although some may be affected positively and some negatively. When children are faced with planned or unplanned transitions they may experience feelings such as anger, guilt, rejection and sadness. Other ways that children and young people may show the affects made by transition i.e. attention seeking behavior, friendship/peer problems, and becoming withdrawn and quiet or displaying uncharacteristic habits. Children and young people moving from primary to secondary high school may find it hard to adjust to being taught more formally. They are suddenly expected to study a wider variety of subjects, to take on more responsibility and sometimes make a new circle of friendships. Involving changes like learning more and having less free time. For most children and young people going through a transition such as moving school can have an impact on their learning and achievements, sometimes affecting them academically. Suddenly a child is removed from their comfort zone and taken away from a familiar environment, from their friends and teachers etc. The child is completely thrown of track and put into a new environment which can be extremely difficult for a child or young person to adjust too. It can have affects on a childs learning, self esteem and sometimes resulting in them no longer wanting to go to school, although some children and young people do adapt well to this type of transition. For example when I was attending secondary school a young girl moved from her original school due to her parents moving country, when she began attending my secondary school she settled in and adapted very well, proving to be quite popular with her peers. It appeared to have a positive affect on the young girl but then suddenly her peers turned against her, this then resulted in the young girl becoming a victim of torment and bullying. She became unhappy, quiet, withdrawn and reserved. Her parents decided it was in their childs best interests to change schools once again, where she began to regain her self esteem and confidence which was extremely affected by the bullying, changing schools and moving countries. Fortunately the next change of school had a positive affect on the young girls education and learning which dramatically improved. She began making friends, displayed more confidence and began to enjoy attending school again. Moving school can have a negative and/or positive impact on a child or young persons behavior and development. In the beginning a change of school proved to have a negative affect upon the young girl but fortunately the second period of moving school resulted in having a positive affect upon her, improving her behavior and development. Therefore I feel it is important that a childs parents consider their childs happiness before making this choice, due to the positive and negative affects it can have on a child and young person. Although changing schools unfortunately cannot always be prevented due to unforeseen circumstances in life. Parental Change Of Partner A parent introducing their new partner to their child can also be a challenging and difficult time. It can result in affecting a child or young persons behavior and development. For example when I was a teenager my mother introduced me to her new long term partner which at the time felt like a stranger was trying to replace my father, I also felt that her new partner was taking away my mothers attention. Suddenly a new authoritative figure was brought into the family. From my personal experience it had a bad affect on my behavior and development as I began to misbehave, smoke, drink and act out because I was extremely angry inside and wanted to regain my mothers attention which I no longer felt I had. I became an angry, depressed, withdrawn and isolated teenager, clearly displaying signs that I was negatively affected, no longer being my usual bubbly, happy self. My education also began suffering because of this transition as I could no longer concentrate in school. However this does not always have a negative impact on children and young people but it does need to be handled cautiously and sensitively. It can be a very challenging time for the child and young person but also for the parents, family members and anybody else involved.
Italian Unification :: Italy History
Italian unification 1) There were a number of reasons as to the fact that Italian unification seemed so far away in the early 1850s, and reasons why nobody felt that Italy as one state would ever be possible. There had been a number of attempted uprisings between 1948 and 49, however all of these had been unsuccessful. The area that is now Italy was still separate parts, each part with their own culture and traditions. Around ninety percent of the population were uneducated and many did not even know the term Italy, many of these people did not have any concerns over who ruled them, and just wished to be ruled well. Austria was still very much the dominant power in Italy, and a dominant power in Europe, at the time it seemed impossible that they could ever be removed from Italy. 2) Cavour saw Mazziniââ¬â¢s ideas as negative, and idealistic, Cavour wanted Piedmontease expansion while Mazzini and his followers wanted a united Italy. Cavour detested Mazzini because of his extremist views, the opposite to Cavourââ¬â¢s middle of the road politics. As well as this Mazziniââ¬â¢s practical record had been one of complete failure, and many young revolutionaries died to no effect. Cavour believed that Mazzini was in fact a help to his cause, and so looked for support from different areas. 4) At Plombieres an agreement was signed in which the French under Napoleon the third agreed to help Piedmont eject the Austrians from states in the northern part of Italy, the meeting was vital because Cavour knew that he had no chance of removing the Austrians without outside support, which France agreed to give at the meeting at Plombieres. However they agreed only to do this on the condition that Austria were seen as the aggressors. To ensure that this was the case Cavour had troops mobilise inside piedmont which then resulted in Austria attacking, this gave France the excuse they needed to attack Austria and take many of the northern states. However fear of intervention by the Germanic states and fear of troubles at home lead Napoleon to him pulling out and not fulfilling the agreements made at Plombieres, and therefore not gaining niece and Savoy. When Cavour wished to continue the battle against the Austrians he was prevented from doing so by Victor Emanuel, and consequently resigned. 6) Cavour was a very skilled politician who wished Piedmont to be seen as a force in Europe, and to achieve this he did a number of things, firstly he involved himself in the Crimean war in which both Britain and France had a great interest in.
The Importance of Memory Essay -- Personal Narrative Writing
The Importance of Memory I remember lying in my bed one night when I was six years old, staring at the ceiling in the darkness, covers pulled up to my chin, thinking, ââ¬Å"Someday, Iââ¬â¢ll wake up and Iââ¬â¢ll be twenty years old. And someday Iââ¬â¢ll wake up and be forty. What will I look like? What will I be doing? Will I be happy? Will I remember what it was like to be six?â⬠Memory has always been a concern of mine ââ¬â mainly, is mine deficient somehow? Everyone else seems able to remember the minutiae of their childhoods, while mine seems mostly fuzzy at best. Sometimes Iââ¬â¢ll get little snatches of an image or a feeling, summoned by something Iââ¬â¢ve seen or smelled or heard, or sometimes a memory will just float to the surface, unasked for. And other times, Iââ¬â¢ll consciously try to conjure up a particular scene or moment, but my efforts are unsuccessful more often than not. Iââ¬â¢m twenty-one. Iââ¬â¢m probably a foot and a half taller and twice as heavy as my six-year-old self. Iââ¬â¢m in school, reading and writing a lot, trying to figure out my life, wondering (still) what forty will be like. Sometimes Iââ¬â¢m happy, sometimes Iââ¬â¢m not. I aim for contentment now, mostly. This is what I remember. Iââ¬â¢m in first grade. My teacher is Ms. Schultz. She would make the perfect grandmother: a bit chubby, short silvery-blonde hair, smiling blue eyes that crinkle in the corners, and a wardrobe consisting primarily of pink and purple sweatshirts, all cute-fluffy-animal-themed. Her face is so soft-looking I want to reach up and touch it. She likes blue eyeshadow. Iââ¬â¢m good at first grade. The other kids like my drawings. I know not to color the sky as a one-inch blue strip at the top of my paper. I like drawing horses and unicorns and Pegas... ... and whites. I race raindrops as we coast along the highway. I guess I remember more than I thought. People tell me itââ¬â¢s a terrible tendency I have sometimes of focusing on the past. They say, ââ¬Å"You should live in the now.â⬠They insist, ââ¬Å"You should enjoy the present.â⬠I feel guilty at first, but I smile to see through the eyes of a six-year-old again. The guilt slides away easily because I know not to let a cloud of memories obscure the present, to freight the moment with past regrets. Instead, I use my memories to elevate my experiences now, to see everything around me with greater clarity. The past gives every moment a little more meaning. To me, it seems critical to know where and whence I came from, how I came to be like this, to think the way I do or act the way I do. Memory offers a claim of permanence, a means of positioning myself in time and in space.
Tuesday, October 1, 2019
REI Marketing Environment Worksheet Essay
1. Consumer incomes- As consumer incomes change the ability to sell non-essential goods is directly affected. REI sells non-essential goods. If consumer incomes are rising they will have discretionary income and REI should benefit. If Consumer incomes are flat or decreasing REI will see a negative impact on sales. 2. Inflation- Inflation is a measure of the decrease in the value of money. This means that if inflation is increasing it will take more money to purchase the same product. Again with REI they sell non-essential products and would be negatively affected by inflation. Inflation has not been a problem but it is predicted to be in the future so REI must factor this into their sales and marketing strategy. Global Economy How does the current global economy affect REI retail operations? 1. Since REI is not a global company they are less affected by the global economy. They are not immune however as the global downturn affects the U.S. economy as a whole. This in turn does have a secondary effect on REI. 2. Since the global economy directly affects the U.S. economy any downturn in the global economy is going to have a negative impact on the U.S. economy therefore having a secondary effect on REI. This would have the same effect as mentioned in the U.S. economy in part one. Legal and Regulatory Environment What types of legal and regulatory forces affect REI in the U.S.? 1.Federal, state and local regulations and agencyââ¬â¢s affect REI as well as every other business. The Federal Trade Commission regulates competition to avoid unfair practices. The Consumer Protection Agency helps protect theà health and safety of consumers. Since REI has many private label products they must make sure that they are safe to avoid lawsuits and huge fines. 2. Since REI is a consumer Cooperative they also have some other regulations that govern how they manage their business. This does give them some tax advantages over the competition but may be a disadvantage when it comes to retained earnings and investments. Socio-Cultural Forces What types of social and culture trends affect REI? 1. REI has built its business on cultural trends. They are very environmentally friendly and very involved in special causes that relate to their business. They market to a special group of consumers that have similar believes and are willing to purchase products to support that believe. This is an example of Relationship Marketing and REI has been very successful with this strategy. 2. REI, according to their website hosted over 750 volunteer events to help the local community and environment. REI started in Seattle which is a perfect market for this type of approach. This market is very socially driven and willing to support companies that also have similar believes with the environment. This also may be a limiting factor when looking at future growth for REI. Especially is the economy takes a further downturn. Technological Forces What type of technology changes affect REI? 1. Changes in manufacturing techniques can have a huge impact. If similar products that REI sells become cheaper from a competitor due to technology advancements it has a direct impact on REI. They will either have to advance with the technology, change suppliers and/or manufacturing, or reduce price and margin to compete. Either way this is a threat to REI. 2. Another example of how technology can affect REI is simply in customer information. Who their customers are, the purchasing habits, personal information, disposable income etcâ⬠¦ A company that is tied into this data and uses it as a guide to their marketing strategy will have an advantageà over a company that does not. As a consumer coop REI has the ability to have a more complete data base than a non coop. Competitive forces are also a part of the marketing environment, and we will review those in this unitââ¬â¢s second assignment.
Developing an international marketing plan Essay
Working in teams of 4 ââ¬â 5 students you will analyze a countryââ¬â¢s cultural and economic environment in order to develop a marketing program for a specific product or service. The purpose of this assignment is to facilitate cross-cultural understanding and evaluate a countryââ¬â¢s market potential. You should work as if you represent a company planning to expand operations to several new countries. Your job is to analyze and tentatively propose a marketing program for the companyââ¬â¢s product in one of the countries. The project includes a paper (15 pages plus as many appendixes, tables, etc. as needed) and a presentation (each group will have 15 minutes to present their work to the class). Please see The Country Notebook (p. 586) in International Marketing by Cateora and Graham. Project Components 1) Identify country 2) Identify product and develop product fact sheet 3) Economic analysis 4) Cultural analysis 5) Market audit and competitive analysis 6) Marketing plan 1) Selecting a Country Please choose a country that you have some interest in and would like to develop in-depth knowledge. There are only three restrictions in the selection of a country: 1) you must study a country other than your own, 2) two groups cannot select the same country, and 3) you cannot study the United States. You can select countries ranging from the most economically developed to most recent developing nations. You must have a country selected by week 3. 2) Selecting a Product The focus of this project is exclusively consumer products. You may choose any consumer product. You must also produce a 1 page product fact sheet identifying the product and product features (e.g., brand name, description, usage, purpose, benefits, unit size, cost, contents or other relevant features). The product fact sheet is due in week 4. Also include your product fact sheet as an appendix in your final project. 3) Economic Analysis Entire books have been written on the topics in this section, however I want you to demonstrate an understanding of the economic information and highlight points of particular significance from a marketing planning perspective. Potential categories of information include population, economic statistics and activity, developments in science and technology, distribution systems, and media. Adapt and modify these categories as necessary. In addition, provide a 1-page summary of the major economic points. The 1-page summary is due in week 6. Also place the summary in the appendix of your final project. 4) Cultural Analysis You will need to report cultural facts that you have identified and analyze these facts in terms of likely marketing implications. Relevant cultural information includes geographical setting, social institutions (family, education, political, legal, etc.), religion, living conditions, and language. In addition to reporting facts, it is important to interpret this information. You must answer the question ââ¬Å"What does this cultural information have to do with marketing?â⬠You will also have to complete a 2-page essay on ââ¬Å"what it is like to be a citizen ofâ⬠the country that you choose to study. The ââ¬Å"what it is likeâ⬠¦Ã¢â¬ essay is due in week 6. Also include your essay as an appendix in your final project. 5) Market audit and competitive analysis This section is used to determine competitive market conditions and market potential. This information is then used to determine the extent of adaptation of the companyââ¬â¢s marketing mix. Consider the product and the market (e.g., consider the conditions where the product will be sold, competitors, government involvement, market size, etc.). 6) Marketing plan The information that you have developed should serve as a basis for your marketing plan. You need to identify the most effective means of marketing your product or service in the country identified. Categories include objectives, product, promotion, distribution, and price. Please indicate if you think that this is a profitable market opportunity for your product or service. Be sure to include your recommendations. You have the option of recommending to market or not to market the product in the country. Make sure your decision is supported with adequate information. FORMAT ISSUES â⬠¢ Be concise. The final product should be no more than 15 pages in length (not including appendices and references). The paper should be easily read and understood. o It should be written in concise business-style English o Use bullet-point statements with short explanatory paragraphs when appropriate. o Include charts and figures to describe numerical data. o Include pictures if appropriate. â⬠¢ Form matters. The look of this document is important. It should look as if it has been professionally prepared. Use double-spacing with 12-point font. All tables, figures and appendices should be individually labeled and titled (e.g., Table 1: Descriptive Statistics of â⬠¦; Appendix A: Graphical Representation of â⬠¦). â⬠¢ Writing matters. I expect you to write clearly, using language that conveys what you mean. All members of the group should carefully inspect the document for grammatical and spelling errors. o You do not get credit for correct grammar, punctuation and spelling. However, you WILL MOST CERTAINLY lose points if there are problems in this area. OTHER STUFF â⬠¢ Each group should submit three exam questions (and answers) to the instructor prior to the presentation. One of these questions may be placed on the exam. â⬠¢ History suggests that not every member of a group will actively participate in the project. In order to overcome this tendency, I will ask each group member to complete a peer evaluation for this project. This evaluation is intended to force you to confront (as a group) at the start what expectations each of you has for the others in your group relative to this project. â⬠¢ Each group is required to meet with the instructor during the term to make sure that the group is on the right track with the project. Be prepared to discuss what you will be doing, how you will be doing it, and how you will present this information in class. â⬠¢ Rather than splitting the project up among group members and then putting it together at the end, I strongly urge you to approach it as a total entity. This will help with the flow of the writing and understanding of how each element relates to the others. o Your grade will be reduced if it appears that you slapped together four different parts written by four different people. â⬠¢ Cite all of your sources. PRESENTATION GUIDELINES â⬠¢ Each group is required to make a presentation to the class. â⬠¢ Each group member must present, but the amount of time does not have to be shared equally across all members. â⬠¢ Practice, practice, practice! It is the only way to make sure that the timing is right and the only way to ensure that the transitions between speakers are smooth. â⬠¢ It is important to engage the audience. Make the presentation fun and interesting. Ask questions, show enthusiasm, and include visual aids and props when appropriate. â⬠¢ Make an effort to face the class when youââ¬â¢re speaking. People often have a tendency to talk to the screen. Also, do not stand in front of the screen. Remember, you want your audience to see it. â⬠¢ Speak clearly and deliberately. Students often rush through the presentation. Remember, even though you are really familiar with the content, others are not. â⬠¢ Presentation slides should include enough information to communicate the key points to the class. â⬠¢ Attendance is mandatory for ALL students, whether presenting or not. It is the responsibility of the audience to listen attentively and to engage the speakers where appropriate.
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